Chroma 0308
I know other schools are going to steal my ideas and use them in their marketing. Honestly, I don’t worry about it because, while you can steal ideas, execution is a whole other beast.
When I started Alpha Chromatica, I wanted to put the people who teach and create the art forward. We are not a software company. We are a people company.
So with that, here are the four things I’ve been trying to show
Faces
I want to show the humans behind the art - how excited they are, how frustrated they are, how challenged they are. These are real emotions driving the work. Every time I see names in the credits, I wonder who these people are and how they got there. We almost never hear the stories of the people in the trenches, so in this little corner of the internet, I want to leave a record of the people who create the art we love.
Places
This one’s a bit tricky since we’re a remote program, but it’s really about the environments we find ourselves in while making art. Whether it’s a home office, a kitchen table, or wherever the creative process takes place - it all matters. Check out Andrew's series on his home office - https://lnkd.in/g-HvTx2c
Voices
I want you to hear the people behind the art; their excitement, their frustrations, their exhaustion. Like when I mispronounce technical words that make sense in my head but somehow turn into gibberish when I speak. And with all of us having wildly different accents, every session has its own unique flavor. That’s what makes our class with students so real and memorable.
Stages
Finally, it’s about the artist’s journey. My role is small in the grand scheme of things, but I want to chronicle their progression from being novices to skilled professionals. Andrew and I make it a point to invite former students back to share their wisdom with the current cohort. Their journey doesn’t end when they leave our classes, and neither does ours.
Here are the shots finished by Class 1 & 2 of Alpha Chromatica Education (ACE) - not as the final stage, but just one step in their artistic journey. These students are still at the beginning, building a foundation for what’s to come in their careers. Every shot represents a stage of growth, with many more stages ahead.
Ready to begin your own journey with us? At Alpha Chromatica Education (ACE), you’ll gain not just technical skills but become part of a community that values your growth as an artist at every stage.
You’ll work on real industry-level projects, with direct mentorship from professionals who’ve been through all the stages themselves. We’re here to guide you, from where you are now to where you want to be. Check it out I been here since 2011.
Let’s talk about where Alpha Chromatica can take you next.
P.S. What stage of your artistic journey are you in?